Consumer Events & Cocktail Catering
Industry Event Ideation & Production
Trade Outreach Initiatives
New Product Launches
Cocktail Creation & Recipe Development
Bartender Seeding & Event Staffing
Claire Bertin-Lang has over a decade’s worth of experience in the hospitality industry, with a focus on spirits and food wine events. A native New Yorker, she began tending bar at one of New York’s classic dives at the age of 19. After graduating from Georgetown University, CBL spent four years working as a sales and marketing strategist for a large supplier before moving to the consulting side, executing major projects, beverage programs, and trade and consumer events for a variety of spirits brands and agencies both large and small.
Claire founded CBL Liquid Consulting in 2011, focusing on event management and production as well as brand development. In addition to working with The Cooper Spirits Co. and House Spirits Distillery on consumer and trade events, Claire serves as the Beverage Director for Eat Drink SF, Director of Logistics and Compliance for Bar Convent Brooklyn, Mixology Producer for the StarChefs.com International Chefs Congress and works with the production team for BottleRock Napa Valley.